And the “Puffin” goes to …
Don’t Mess With Jann!
Canadian award-winning singer/songwriter Jann Arden for her “take-no-prisoners” style of activism on behalf of animals – especially her #horseshit campaign and her support of the Canadian Horse Defence Coalition — to raise awareness and bring an end to Canada’s export of live horses to be slaughtered for food.
Net Zero Is a Zero
Juice Media for its hilarious and incisive ‘take down’ of grandiose “green” climate promises by world leaders. Check out their scientifically solid lampoon of the much bally-hooed net zero target. Some top climate scientists are their biggest fans. WARNING: Some language may be considered appropriate.
Okay, Truth to Power, but What Will They Do With It?
The UK’s National Food Strategy for having the plant-based balls to propose a 30% reduction in meat eating to cut emissions. It’s all part of a comprehensive overhaul of every aspect of the food and farm system in the UK to improve health, food security and the climate. Will the British government buy the recommendations or, rather than cut emissions, will they cut and run?
And Here’s What Power Can Do!
The Dutch government for its €25bn plan to radically reduce its livestock to cut down on nitrogen/ammonia pollution caused by an overload of animal manure. The Netherlands has the highest density of livestock in Europe, more than quadruple that of France or the UK, with over 100 million cattle, chickens and pigs. The plan will help transition farmers with buy outs or incentives to switch to lower impact farming.
Denmark for its plan to slash GHG and nitrogen emissions from farming by 55% by 2030. Part of the program to fight the climate crisis, Denmark is funding farmers who transition out of livestock farming and is offering incentives for plant-based food production.
A Plant-Based Vaccine?
Yep, Canadian pharmaceutical company Medicago gets a Puffin for producing the world’s first plant-based COVID vaccine for use in humans. The novel vaccine platform produced a 75% efficacy rate against severe disease in third-stage clinical trials and is about to file for regulatory approvals around the world.
The Revelations Kept Coming
The film makers who made more documentaries to change hearts and minds and challenged the power of those invested in the status quo. 2021’s crop reached millions of viewers and included: “Eating Our Way to Extinction”, “Seaspiracy”, “Meat Me Halfway” and, “Breaking Boundaries: The Science of Our Planet” with David Attenborough and Swedish climate scientist Johan Rockstrom.
Recipes for Change
The chefs who published cookbooks to help people incorporate more plants into their diets: Anna Pippus, Myoko Schinner (how to cook using plant-based meats), Omari McQueen (recipes for kids, Omari is 13), Dustin Harder gets it down to one pot, one pan, Jeeca Uy concentrates on Asian dishes, and Kirsten Kaminski on Mediterranean and Middle Eastern.
Ouch! That’s a Gut Punch
“Canada’s Most Popular Food Truck”, a new campaign by the city of Peterborough, Ontario, and Hellmann’s Canada to raise the profile of food waste (58% of food is wasted in Canada — higher even than the global average of one-third).